Our Thoughts On “How to Land a Top Spot on Google is a Mystery Wrapped in an Enigma” »

Scott Kirsner of the Boston Globe just wrote a piece on the battle that company websites have in maintaining their Google rankings. In the story, Kirsner reports that even TripAdvisor’s own properties, namely TravelPod, saw its positions fall. TripAdvisor runs … Continue reading →

eBay Stores Adds Shopping Cart Feature »

In our last blog, we talked about the cost of doing business in an eBay Store. You’ve got to run the figures for each pricing level to ensure that your cost-of-sale is manageable. When there is cost associated with selling … Continue reading →

Selling on eBay – Ensuring a Manageable Cost-of-Sale »

As an Internet Marketer, Lancer Media’s responsibility is to expose our customer’s brands wherever their audience or demographic is. Sometimes, that’s in search engines like Google; other times it’s through RSS (blogs), social media, forums, discussion groups, foreign language translated … Continue reading →

SEO gets your website ranked.
Holistic SEO gets you sales.

Lancer Media's search engine optimization projects are continuously successful because they are based on our custom Holistic Optimization MEthodology (H.O.M.E.) which:

• increases keyphrase-based traffic to your website
• increases pageviews
• increases time spent on your website, and most importantly,
• increases sales.

Our holistic search engine optimization company has morphed, really, into holistic website optimization because we also incorporate additional and effective properties and strategies that can increase the number of qualified visitors to your website:

• social media marketing
• search-based platforms
• industry-specific website properties
• blogs, forums and discussion groups
• press releases
• online shopping channels
• and so much more

Front page organic ranking in the search engines cannot be accomplished if all optimization factors are not followed and they can only be followed if they are known.

Our success is derivative of seasoning, empiricism, and methodology culled over years of research and practical application. And, as such, our results are delivered quickly and are sustainable.