Monthly Archives: March 2011
Our Thoughts On “How to Land a Top Spot on Google is a Mystery Wrapped in an Enigma”
Scott Kirsner of the Boston Globe just wrote a piece on the battle that company websites have in maintaining their Google rankings. In the story, Kirsner reports that even TripAdvisor’s own properties, namely TravelPod, saw its positions fall. TripAdvisor runs … Continue reading
eBay Stores Adds Shopping Cart Feature
In our last blog, we talked about the cost of doing business in an eBay Store. You’ve got to run the figures for each pricing level to ensure that your cost-of-sale is manageable. When there is cost associated with selling … Continue reading
Selling on eBay – Ensuring a Manageable Cost-of-Sale
As an Internet Marketer, Lancer Media’s responsibility is to expose our customer’s brands wherever their audience or demographic is. Sometimes, that’s in search engines like Google; other times it’s through RSS (blogs), social media, forums, discussion groups, foreign language translated … Continue reading
What Is Google’s Farmer Update?
The reason Google partnered with Twitter in 2009 is because Google’s website value measurement was failing. It was far too easy for website publishers to co-opt links from link farms, friends or a network. As a result, not-so-relevant websites were … Continue reading
